More of your visitors reach checkout.
BLR Consulting builds, fixes and grows Shopify stores. We handle the store, the marketing that sends people to it, and the numbers that tell you what's working.
You'll work directly with Dan Tobar.
One partner for the store and the marketing behind it.
Pick a single project or bring us in for ongoing growth work.
Store builds & redesigns
New Shopify stores and theme redesigns that look sharp on mobile and load fast.
- Theme setup and customization
- Product, collection and landing pages
- Mobile-first layouts
Migrations & setup
Move from WooCommerce, Wix or Squarespace without losing products, customers or SEO.
- Product and customer import
- URL redirects to protect rankings
- Payments, shipping and taxes
Conversion optimization
Product pages, offers, bundles and checkout tweaks, tested against real sales data.
- Product page and offer testing
- Bundles and upsells
- Speed and app cleanup
Paid social & search
Meta and Google campaigns built around profit, with creative that's tested on purpose.
- Campaign structure and audiences
- Creative testing
- Pixel and conversion tracking
Email & SMS
Welcome, abandoned cart and post-purchase flows that earn revenue while you sleep.
- Core automated flows
- Campaign calendar
- List growth and pop-ups
Analytics & reporting
Clean tracking and a simple monthly report so you know where every sale came from.
- GA4 and Meta tracking setup
- Monthly plain-language report
- Next-month priorities
Built for brands at three stages.
Launching
You have products and an idea. We set up the store, tracking and first campaigns so you start selling with a clean foundation.
Stuck
You're getting traffic but not enough sales, or ad costs keep climbing. We find the leaks and fix them in order of impact.
Scaling
Sales are steady and you want more. We add channels, test creative and build the email and SMS engine that keeps customers coming back.
From first call to steady growth.
Review
We look through your store, ads and analytics and find what's costing you sales.
Plan
You get a clear plan with priorities, timeline and cost. No surprises.
Build
We make the changes: store updates, campaigns, flows and tracking.
Grow
We measure, test and improve every month, and report back in plain language.
Meet Dan Tobar.
Dan runs client work at BLR Consulting. He builds and fixes Shopify stores, runs paid social campaigns, and sets up the email and SMS flows that turn first-time buyers into repeat customers.
BLR is a small team on purpose. When you work with us, the person who reviews your store is the same person who builds the plan and reports back on results.
- One point of contact. You talk to Dan, not a rotating account manager.
- Store and ads under one roof. No finger-pointing between your developer and your ad agency.
- Plain-language reporting. What happened, why, and what we're doing next.
Common questions.
What's included in the free store review?
We look at your store's conversion rate, average order value, checkout drop-off, ad performance, email and SMS setup, and site speed. You get a short written summary of the biggest opportunities, ranked by impact. There's no obligation to hire us.
Do you only work with Shopify stores?
Shopify is our focus. If you're on WooCommerce, Wix, Squarespace or another platform, we can help you move to Shopify, and our marketing work applies to most online stores.
Which ad platforms do you manage?
Mainly Meta (Facebook and Instagram) and Google. We'll recommend where to put your budget based on your products and margins.
How much does it cost?
It depends on the work. One-time projects like a store build or migration are quoted as a fixed price. Ongoing marketing is a monthly fee. You'll get a clear quote after the free review, before any work starts.
Do I need to give you access to my store and ad accounts?
Yes, once we start working together. We use Shopify's collaborator access and Meta's partner access, so you keep ownership of everything and can remove access anytime.
How fast will I see results?
Store fixes and tracking can show results within weeks. Paid ads usually need a few weeks of testing to find what works. We'll set expectations for your store in the plan.
Let's look at your store.
Send your store link and a line about your goals. Dan will reply within one business day to set up a free review call.